Compelling, multi-faceted PR and digital platforms create extensive sales opportunities in their own right. The sale and delivery of automated insight tools uncover opportunities to better understand client needs and grow revenue.
PR measurement sales require a considered, consultative approach to the customer. Understand how to approach consultative selling in the PR and digital environments, and learn the role of other client functions on the sales process.
The global media intelligence landscape was worth close to $3bn in 2015. In an increasingly crowded marketplace, there is limited differentiation between providers. Create a unique identity for your insight products and approach to stand out from the competition.
Content marketing and digital teams require usable insight from large volumes of data. Understand how to focus clients needs to provide immediate assistance.
The digital and PR measurement space is increasingly crowded, and there is increasingly limited differentiation between platforms. Creating an engaging, knowledgeable and unique voice for your sales team with the PR Measured Sales Review. Learn how we can help your organisation stand out from the crowd.
Alva found some partners to go along with investment; Dataminr, Klarna and PMG Presse-Monitor made acquisitions, and there was funding news from Oktopost and Propel. Meanwhile, Forrester released its report on AI-enabled consumer intelligence platforms.
Alva found some partners to go along with investment; Dataminr, Klarna and PMG Presse-Monitor made acquisitions, and there was funding news from Oktopost and Propel. Meanwhile, Forrester released its report on AI-enabled consumer intelligence platforms.
May saw the AMEC Summit promote planning and some brilliant best practice. Meanwhile, 4Sight and Observer announced mergers, and both Cision and Meltwater faced legal action from their US sales teams.
May saw the AMEC Summit promote planning and some brilliant best practice. Meanwhile, 4Sight and Observer announced mergers, and both Cision and Meltwater faced legal action from their US sales teams.
