Compelling, multi-faceted PR and digital platforms create extensive sales opportunities in their own right. The sale and delivery of automated insight tools uncover opportunities to better understand client needs and grow revenue.
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Content marketing and digital teams require usable insight from large volumes of data. Understand how to focus clients needs to provide immediate assistance.
The digital and PR measurement space is increasingly crowded, and there is increasingly limited differentiation between platforms. Creating an engaging, knowledgeable and unique voice for your sales team with the PR Measured Sales Review. Learn how we can help your organisation stand out from the crowd.
In May, we saw the welcome return of the in-person AMEC Summit. There were also acquisitions for Onclusive and Unicepta, and questions to answer for social media listening providers.
March seemed to be a month of acquisitions in our space. Cision acquired yet another platform, this time to support its Brandwatch business; Launchmetrics picked up a close competitor; and, a consortium of private equity firms bought Nielsen. There was also funding news with month, with Truescope, Propel and My Telescope all picking up funds.
March seemed to be a month of acquisitions in our space. Cision acquired yet another platform, this time to support its Brandwatch business; Launchmetrics picked up a close competitor; and, a consortium of private equity firms bought Nielsen. There was also funding news with month, with Truescope, Propel and My Telescope all picking up funds.
February ends with a war in Europe, and with it a media intelligence discipline has very much come into its own. Though they seem less important, there were other stories in the month. GWI raised funds (and a remarkable valuation), Notified and Nasdaq strengthened their ties and PRWeek and Social Intelligence Lab released their industry leader lists.
