Newsletters curate the day’s news and social topics into a single client deliverable. Ranging from automated to bespoke, newsletters create daily touchpoints with multiple client stakeholders. Turn your newsletter into the client organisation’s must-have daily update.
From dashboards to reporting, visualise data to uncover compelling and relevant insights. Data visualisation is integral to the user experience and as important as the insights they show. Unlock your data and create attractive and useful insight visuals that enhance your insight work.
Social media platforms deliver news and social media content and data from a very broad universe. Much like traditional media relations, digital is now tasked with the need to prove effectiveness. Apply industry best practice to guide clients as they seek a way to define Social ROI.
Reports created by measurement professionals are designed to reflect the measurement programme outputs, and answer specific client questions. Reporting covers the bulk of media measurement work. Evolve your insight reporting to ensure it’s continued adoption.
PR platforms deliver the full range of PR support services from a single client platform. Unlock data to boost platform usage and create a meaningful customer experience. Learn how to add platform-generated insight to client deliverables and create platform advocates.
Creating engaging content and enticing end-consumers to spend time on the organisation’s site or social channel needs measurement. Integrate content marketing metrics to deliver valuable insights linking influencer relations with content marketing.
PR Measured wants to help your organisation to create, sell and deliver brilliant digital and PR measurement products. The PR Measured Product Audit supports your organisation’s product marketing and development and improves client retention. Contact us to learn how we can help.
April brought funding activity across the media intelligence sector with Dataminr securing $USD 100 million for AI development, and Cision announcing $USD 250 million in new financing. Agorapulse acquired Mention, and integrated the platform into its platform. Meanwhile, Meltwater unveiled new influencer management features, Pureprofile launched AI-powered social listening tools, and the UK Government’s Assist AI tool was released on Github.
Major developments included EQ’s acquisition of Notified, Dataminr’s financing and Onclusive’s launch of its Onclusive 360 platform. Leading providers have unveiled powerful AI-driven solutions, with SAI360 partnering with Signal AI for risk intelligence, Meltwater collaborating with NICE to enter the CCaaS market, and Wizikey introducing India’s first AI-powered unified media monitoring solution. Meanwhile ICCO’s World PR Report reveals shifting measurement practices and USC Annenberg highlights generational divides in PR professionals’ AI perspectives, companies like CARMA and GRIN are strategically expanding their global footprint and product capabilities.
Notable developments this month include Egregious securing $USD 1 million in pre-seed funding to combat AI misinformation, Excellera launching a specialized intelligence unit, and ongoing financial restructuring at industry giant Cision. Meanwhile, multiple platforms are rolling out enhanced features spanning influencer management, improved global data coverage, and AI-powered analytics tools that promise to transform how communications professionals gather and interpret media insights.
In major industry news, Cision is facing financial challenges with $2.5 billion in debt and leadership changes, though they’re partnering with Google Cloud for AI capabilities. Forrester’s latest report named Emplifi and Sprinklr as leaders in social media management platforms, while highlighting widespread disappointment with AI features. The industry is seeing a wave of AI-focused launches and updates, including Ruder Finn’s new tool for monitoring brand representation in AI models, Singapore’s GovTech’s news-scraping application, and InfoVision’s media analytics platform.
