Independent surveys of your end-users provides your organisation with guidance on client needs. Improve client relations and product delivery by requesting continued feedback.
The Barcelona Principles define a structure for the measurement of PR. Build credibility with your clients by guiding them through the structure to ensure compliance and to guide them towards showing PR ROI.
Building trustful relationships with client contacts and delivering support are critical to creating successful insight programmes. Build revenue and ensure client retention by creating engaging customer relationships.
The valid metrics framework provide guidance on choosing metrics. Act as a guide to the valid metrics framework to help PR clients uncover the most appropriate measures of success for their own organisation.
Give your clients a voice with the PR Measured Client Survey. The PR Measured Client Survey collects the opinions of the most important asset of your organisations, the client. The independent assessment allows your organisation to address concerns and uncover growth opportunities.
The AMEC Summit and Barcelona Principles 3.0 were certainly July highlights, but AMEC wasn’t the only story. Talkwalker and SoundAware made acquisitions and CreatorIQ picked up funding. Meanwhile, Isentia is exiting markets and expanding its home-market service.
June was a busy month in PR measurement. Linkfluence received funding to continue its remarkable growth, while Dunami sold its impressive intellectual property. Meanwhile, in Australia, AAP found a buyer and a familiar name launched Truescope.
The global response to Covid 19 continues to be the single biggest topic. However, SAM points the way to an AI future with an impressive funding round, AMEC releases its shortlist, Twitter acts of misinformation and print media is in significant decline.
The global response to Covid-19 continues to be the single biggest topic. It has impacted many industries, including media intelligence. But, it’s not the only story. The W20 Group has made an acquisition, Kantar has made a divestment, and Dataminr picked up a rather large contract.
