Independent surveys of your end-users provides your organisation with guidance on client needs. Improve client relations and product delivery by requesting continued feedback.
The Barcelona Principles define a structure for the measurement of PR. Build credibility with your clients by guiding them through the structure to ensure compliance and to guide them towards showing PR ROI.
Building trustful relationships with client contacts and delivering support are critical to creating successful insight programmes. Build revenue and ensure client retention by creating engaging customer relationships.
The valid metrics framework provide guidance on choosing metrics. Act as a guide to the valid metrics framework to help PR clients uncover the most appropriate measures of success for their own organisation.
Give your clients a voice with the PR Measured Client Survey. The PR Measured Client Survey collects the opinions of the most important asset of your organisations, the client. The independent assessment allows your organisation to address concerns and uncover growth opportunities.
May sees generative AI continue to be the focus from media intelligence, with product announcements from Sprinklr and Propel (again), Brandwatch and Meltwater. We also saw partnerships from Muck Rack and PRophet, as well as the annual AMEC Summit.
April brings a continued focus on generative AI in media intelligence, with product announcements from Muck Rack, Sprout Social, and Sprinklr. Meanwhile, we have funding announcements from CulturePulse AI and Measure Studio and earnings from Access Intelligence. In case you’re looking for something to read, the USC Annenberg has published a report that you are bound to enjoy.
February saw a fresh funding round for Ireland’s NewsWhip, an acquisition for Augeo and news that Twitter may soon end its free API. Meanwhile, the team at AMEC announced the winners of its rising stars initiative, highlighting the talented future of our industry.
February saw a fresh funding round for Ireland’s NewsWhip, an acquisition for Augeo and news that Twitter may soon end its free API. Meanwhile, the team at AMEC announced the winners of its rising stars initiative, highlighting the talented future of our industry.
