PR Measured provides an external perspective to help develop client-led insight products. Supporting the business across the customer lifecycle we provide guidance on uncovering and delivering insight to PR and digital customers. Our focus is on helping businesses secure revenue opportunities across a range of functions:
The market is going through a period of rapid growth, with hundreds of organisations enriching content to provide earned media and influencer analytics and insight. PR Measured supports your organisation by helping it define a unique voice and product offering.
It might be the start of a new decade, but not too much has changed. Edelman has released its Trust Barometer, Cision is now a private company, three platforms received funding, and Netbase & Quid merged.
Measurement Month – and the fantastic AMEC Primer – was not the only story in November. The month also saw funding for Crowd Analyzer and Trufan, reports from ICCO and SaaS Advisor and the launch of a new social platform, WT.Social.